Starting a family is hard, getting support shouldn’t be

Maven provides virtual care for Aetna® members and their partners at no cost through the Aetna® Enhanced Maternity Program™ with family building support. Maven provides resources for fertility and family building such as IVF, IUI, egg-freezing; adoption and surrogacy; pregnancy and postpartum.

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How it works

Sign up at no-cost

Sign up at no-cost

Download Maven to get unlimited on-demand care. Your Care Advocate is here to answer questions and help you get the most out of Maven.

Get care 24/7

Get care 24/7

Video chat or message with 30+ types of providers at no cost (it’s company-sponsored) — from OB-GYNs and Pediatricians to Lactation Consultants and Infant Sleep Coaches.

Learn and connect

Learn and connect

Browse a library of MD-approved articles and daily tips, and connect with members and providers through virtual classes like Childbirth Education and Adoption 101.

Get virtual care, content, and community

Maven provides comprehensive support through pregnancy, postpartum, return-to-work transitions, and potential miscarriage.

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Get virtual care, content, and community

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Planning

If you’re thinking of starting a family now or in the future, get tailored reproductive health guidance and mental health support to help you prepare and get closer to your goals.

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Fertility

Gain confidence with expert guidance, exclusive referrals, and mental health support while trying to conceive, or during IUI and IVF journeys.

Women on a computer

Fertility preservation

Feel supported through every step of your egg freezing or sperm banking journey with tailored guidance, advice, resources, and answers you can trust.

Women

Maternity

Maven provides comprehensive support through pregnancy, postpartum, return-to-work transitions, and potential miscarriage.

Woman and baby

Adoption

This program is for those who are considering adoption and need support from managing the steps of the process to bringing their child home.

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Surrogacy

This program is for those who are considering surrogacy and need support from picking a surrogate to caring for a newborn.

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Maven is the friend who always has the answers that are backed by research and experience—and she’s in your pocket at all times.

Maven Member

It’s absolutely essential for our family’s health. My wife has told me that I shouldn’t take another job without Maven as a benefit.

Maven Member

We can talk to a doctor in minutes when the hospital call line takes hours. It’s like if your best friend were a pediatrician.

Maven Member

Maven Member

Maven Member

Frequently asked questions

How does Aetna® and Maven partner together?

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Our partnership brings together on-demand digital family health resources. By working together, we can drive the most comprehensive family support, and best maternity and family outcomes. Access to Maven is free for you and your partner through Aetna® and Maven’s partnership.

Will Maven replace Aetna®'s maternity management program?

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Maven is an integral part of the Aetna® Enhanced Maternity Program. Whether this is your first baby or you’ve been here before, our curated digital experience can help every family through a safe and healthy pregnancy. So count on the Aetna® Enhanced Maternity Program to provide personalized content, exclusive resources and caring support you deserve throughout you pregnancy.

What types of specialists can I connect with through Maven?

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You can video chat and message with fertility, pregnancy and postpartum specialists, mental health providers, OB-GYNs, nurse practitioners, midwives, doulas, prenatal nutritionists, physical therapists, developmental psychologists, pediatricians, lactation consultants, sleep coaches, parenting experts, and career coaches anytime.

What if I already have an in-person OB-GYN or pediatrician?

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You can continue to see your chosen providers but video chat with Maven providers for guidance and second opinions. Our providers include a range of specialists you might not have access to—from midwives and doulas to diabetes coaches and career coaches. Your Care Advocate can also help you find in-person providers within your health plan if you’d like.

How does Maven support partners?

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Partners can sign up with their own account and benefit from the same specialist appointments, articles, videos and virtual classes. Those enrolled in Maternity or Fertility programs also receive content that’s specific to the partner experience.

Does Maven offer support in languages other than English?

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Providers on Maven speak over 35 different languages, including Spanish, Mandarin, Japanese, Italian, French and many others. Furthermore, Maven offers simultaneous translation, in the rare cases we can’t match members with providers who speak their preferred language. Care Advocates can help you navigate to the best providers to fit your language and needs, and direct you to content in other languages. 

If you need help enrolling in Maven, take a look at our enrollment guides in Spanish and Simplified Chinese. Need support in a different language?  Reach out to support@mavenclinic.com

Thank you for your interest in Maven, however we are no longer accepting enrollments for BlueCare Tennessee members at this time. Please check back for updates.